Founder · Operator · Builder
SHAWN
JONES.
FOUNDER · VYRO COMPANIES™

Building infrastructure across sports, media, and entertainment. I help athletes and creators own their positioning and grow what they've built.

About Me → What I Do
Shawn Jones Chicago · VYRO
100M+
Impressions worldwide
20,000+
Athletes & creators guided
$4.3M+
Earned by clients
Since '14
Building Vyro
The Approach

Control the positioning before someone else does.

I build companies at the intersection of sports, business, and media, focused on scalable infrastructure: systems that generate long-term value, reduce dependency on third parties, and convert visibility into owned assets.

  • Not a traditional agency. A strategic partner protecting athlete interests.
  • Long-term architecture over short-term, transactional deals.
  • Educating families and building careers that last beyond the game.
Read My Story →
Shawn Jones
What I Build

Four areas of focus

01

Athlete Infrastructure

NIL strategy, representation frameworks, and career systems that give athletes long-term leverage, not just short-term deals.

02

Media & Sponsorships

Connecting brands to real communities through sports events, entertainment activations, and media placements across Illinois and beyond.

03

Talent Development

Positioning athletes and creators to own their brand, diversify income, and build scalable platforms beyond the game.

04

Business Architecture

Turning scattered ideas into repeatable systems: operating infrastructure, deal structures, and scalable playbooks.

See The Full Picture →
Trusted Partnerships

Brands Vyro has worked with

High-level partnerships with globally recognized brands.

NIKE  ·  ADIDAS  ·  FOOT LOCKER  ·  FINISH LINE  ·  RAISING CANE'S

Let's build something that lasts.

Advisory, partnerships, media, and long-term career architecture. Reach out.

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